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TraknProtect Selected to Present Location-Based Employee Security Platform During Entrepreneur 20X (E20X) Competition at HITEC 2019

June 10, 2019

The pioneer of employee safety button technology chosen to participate in annual startup competition and showcase at the launch of HITEC Minneapolis 2019.

Minneapolis – HITEC Booth #3017 – June 10, 2019 – TraknProtect, a leading provider of real-time location technology purpose-built for the hospitality environment, has been selected by HFTP (Hospitality Technology Financial Professionals) to present its award-winning solution during the Entrepreneur 20X (E20X) competition at this year’s HITEC Minneapolis on June 17, 2019. During E20X, selected companies prepare and deliver four-minute presentations which are then judged by a panel of hospitality technology industry experts. At this year’s event, TraknProtect will present its suite of location-based services, which includes a comprehensive safety button alert platform, in addition to advanced inventory-tracking technology.

The TraknProtect platform consists of a series of strategically placed hubs designed to interface directly with employee alert buttons and inventory tracking equipment. Using cloud-based technology, TraknProtect is able to triangulate the location of employees when a safety alert is activated and individual items of hotel inventory in real time. From there, the company’s intuitive software is able to send immediate signals from active staff alert buttons based on their location or through user activation, which can then be received via desktop, SMS, email, or phone calls.

All of these functions are accessed using TraknProtect’s simple dashboard, which can track real-time analytics on desktops, tablets, and mobile devices. The platform has been designed as a holistic way to provide security to the most vulnerable elements of a hotel’s operations – its employees – and it does so by leveraging a  property’s existing Wi-Fi and devices, without any rewiring required. With no added infrastructure necessary, hotels can access the TraknProtect platform and provide immediate security to their employees.

The E20X competition has two awards at stake: The Judges’ Choice Award and the People’s Choice Award. While the recipient of the Judges’ Choice Award will be determined by an expert panel of judges, HITEC attendees will vote for the winner of the People’s Choice Award, with votes submitted via the HITEC app. The winner of the Judge’s Award will take home $5,000 USD, and will earn a guaranteed spot on HITEC show floors for the next 12 months.

Each company participating in the E20X competition will also be located on the HITEC Minneapolis show floor in the E20X Innovation Lab. TraknProtect will be located at Booth #3 in the E20X Innovation Lab, while the company’s main booth can be found at #3017.

For more information about TraknProtect’s range of features, or to schedule a time to visit the TraknProtect team at HITEC Minneapolis, contact Parminder Batra at or visit

About TraknProtect | TraknProtect is a real-time location technology provider enabling hotels to harness the power of location data and integrate it into their safety and operations systems. TraknProtect provides enhanced safety devices (ESDs) for hotel employees through activation of a safety button integrated solution alerting security personnel to the location of employees in need of assistance.  The platform provides additional access to real-time locations and data about hotel inventory, room service trays, and vendor activity on the property. The TraknProtect software platform is also enabling hotels to enhance guest satisfaction, increase employee efficiency, and improve employee safety by using TraknProtect data analytics to save significant capital costs,make smarter inventory purchasing decisions and improve the management of outside vendors. For more information, please visit and follow us on Facebook, LinkedIn and Twitter.

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